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Perugia-based designer Sara Lanzi launched her eponymous womenswear line in 2005. Inspired by raw materials, Lanzi focuses on elevated basics with the expression of a recurring theme she describes as “tensed but feminine.” After completing art studies, Sara trained in fashion by working for Carpe Diem 1+1=3 Company. In 2005 she launched her eponymous brand and in 2007 she was awarded the first prize by Who’s On Next young talents scouting project, held by Vogue Italia and Altaroma. She lives and works in Umbria, Italy. The brand is distributed in about 50 selected shops all over the world. Production is all located nearby, in Umbria : the relationship with the workshops being an essential part of the activity that wants to keep being deep-rooted in the area. Every single stage of the enterprise is directly followed out, as a living creature needing for mother care.